Appleman's writing book now a Kindle e-book

| 22 Feb 2012 | 05:22

MONROE — Monroe resident Jack E. Appleman’s book, “10 Steps to Successful Business Writing,” is now available as a Kindle e-book on Amazon. Since its release in 2008, the book has ranked as one of the top two sellers by the publisher, ASTD Press. A corporate writing instructor, Appleman has consistently received outstanding evaluations for his business workshops tailored to the needs of different companies and groups. He also offers one-on-one coaching and PR/writing consultation. His writing courses for accountants are certified for continuing professional education credits. Appleman said the Kindle and printed versions of the book are organized into easy-to-follow steps that explain how to write clear, concise and organized text in a more conversational style. Tips include grabbing attention, writing compelling press releases and mastering emails. Several colleges use the book as their text for writing courses. The book was recently translated into Mandarin Chinese, which Appleman said underscored the importance of effective business writing in the global marketplace. Visit to learn more.